Business development
for professionals

Cliff Ferguson

Course Director

Cliff has provided training and consultancy to professional firms for over 20 years. He has now combined his highly practical approach to Business Development with his unique academic research to focus on developing rainmakers.

He holds an MBA (dissertation in Strategic Marketing) and completed his doctorate with a thesis that studied "The behavioral characteristics of consistently successful deal makers”.

Cliff is a prolific writer, co-author of "Creating New Clients" and"Managing Key Clients".

Cliff is also Chairman of Glad's House - a young charity that aims to help African street children return to a 'normal' way of life.


Contact Cliff