Lawyers, consultants and accountants who want to grow their firm’s priority clients.
Key accounts provide a chance for professionals to shine. Yet, within professional firms a number of obstacles can be thrown in your path. This practical session will dissect case studies to highlight a number of Key Account ideas – and why some initiatives die, while others fly. It will provide tips and insight on how to look after your crown jewels, even when colleagues are being ineffective or obstructive. Delegates are invited to bring along any scenarios that are taxing their minds so that they can be analysed during interactive sessions. You will also be provided with templates for team meetings, account plans and relationship maps which you can take back to the office with you.
Confidence in growing from a transactional supplier to a partnership of equals.
Quick wins to help you shine on Key Accounts – organise for results without the grunt work.
True client intimacy. How to use Client Service Assessments and bid de-briefs to gain a deeper understanding of your clients.
Choosing account plans, relationship maps and communication tools that work for each Key Account.
Higher intelligence and Trojan horses – learn about the rare research tools that work.
The jewellery box – how to select and arrange your most precious clients.
Teenage years and account management – help colleagues to move from self-obsession to committed relationships.
Identify psychological pitfalls and learn how to avoid them – including analysis paralysis, queue culture, dead horses and cosy couples.
A follow-up individual session, to be arranged at a time that suits you, to help you put the learning into action. (2 hours devoted to you – either in person or on the phone).
Please contact us for details of the next available course on 0845 299 8590 or email peter@thebdconsultancy.com.
London:
Holborn Gate 330 High Holborn London WC1V 7QT
Alternatively we are able to deliver these courses within your organisation and specifically tailored to your employees' needs and experience. For 4 or more colleagues this can provide excellent value.
£397 + VAT per delegate. (This includes all materials and follow-up)
Bring a colleague and you will both receive a 10% discount
Key accounts provide a chance for professionals to shine. Yet, within professional firms a number of obstacles can be thrown in your path. This practical session will dissect case studies to highlight a number of Key Account ideas – and why some initiatives die, while others fly. It will provide tips and insight on how to look after your crown jewels, even when colleagues are being ineffective or obstructive. Delegates are invited to bring along any scenarios that are taxing their minds so that they can be analysed during interactive sessions. You will also be provided with templates for team meetings, account plans and relationship maps which you can take back to the office with you. 
