BOOST: PAs and Support Staff - a more informed and satisfying role in growing the firm
PAs and executive support staff who have an increased role in supporting fee earners in their Business Development.
PAs and executive support staff are becoming even more crucial to Marketing and Business Development success. With increased pressure on many marketing departments, other employees are being asked to help more – a request that is often welcomed as a good opportunity to extend their current role and be trained for future career success. This one day workshop will equip you to provide the essential support with confidence, while enhancing your peronal impact.
The common ground and differences between Business Development, Marketing and PR.
Co-ordinating corporate entertainment as an essential element in a Business Development plan.
Using influence and persuasion on the phone, in letters and in emails.
An overview of the Business Development process in professional firms:
- Understanding the concept of a professional pipeline of opportunity
- Appreciating the need for a consistent message and professionalism at ever touch point
- Maximising the return from marketing material
Achieving results from events:
- The essential elements of a successful event
- How to brief fee-earners to make the most of of their time
- The need for thorough follow-up
Common challenges with keeping contact details up-to-date and tips on how to overcome them
How to successfully manage liaison with outsourced Marketing and Business Development suppliers
Using the most effective research tools
Maximising the positive effect of PR
Measuring and communicating Business Development success
A follow-up individual session, to be arranged at a time that suits you, to help you put the learning into action. (2 hours devoted to you – either in person or on the phone).
Please contact us on 0845 299 8590 for details of the next available course (available in London and Bristol), or email us at peter@thebdconsultancy.com.
Alternatively we are able to deliver these courses within your organisation and specifically tailored to your employees needs and experience.For 4 or more colleagues this can provide excellent value.
London
Bristol
330 High Holborn
11-19 Wine Street
London
Bristol
WC1V 7QT
BS1 2PH
£397 + VAT per delegate. (This includes all materials and follow-up)
Bring a colleague and you will both receive a 10% discount